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© 2018, Darke Strategy
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RumbleRoller

RumbleRoller

SITUATION: After 10 years in the market, a unique premium product had stalled sales and lost its main international distributor.
ACTION: We found an outdated brand, no perceived differentiation, no marketing supports and inefficient global distribution. We uncovered their unique selling proposition, rebranded all elements, created new education, along with a marketing and sales strategy for global relaunch.
RESULTS: 400% growth in Asia; 200% growth in Europe and two new fulfillment centers to support the continued global growth.

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